Despite investments in leading-edge technologies, Lucky Brands struggled to wrangle their rich but convoluted customer data across systems, blocking them from achieving their vision of personalization.
Read how Lucky Brand used Amperity’s patented technology to rapidly build a comprehensive and accurate view of the customer.
CLV correctly attributed
Unified from 12.7 million records and 4 siloed sources
projected ROI in year one from efficiency gains and enhanced personalization
There’s no other solution on the market with customer data unification capabilities that come close to Amperity’s. We’re finding connections in our data where there are no unique identifiers. Without the power of Amperity’s algorithms, those connections would remain hidden and the data would simply go to waste.Michael Relich