What to Look For in a CDP & Data Warehouse Partnership
Three key considerations when thinking about using a data warehouse as the basis for 360-degree customer profiles
CCPA Isn't Taking a COVID-19 Hiatus
Privacy compliance still belongs on the list of “essential” concerns for today’s marketer – and meeting the spirit of these laws is just as urgent.
Amperity’s Commitment to Diversity, Equality & Inclusion
Our commitment to equality can only show through our actions, and it is in that spirit that we share our specific plans to live up to our commitment.
When to Replace Your Data Services Provider with a Customer Data Platform (CDP)
Data services companies play a critical role – but are they the right choice for building and maintaining your brand's single customer view?
Why the Time is Right for Grocers to Go Digital
Even before COVID-19, the grocery industry was undergoing significant transformation, but it has still lagged behind other retail sectors.
Perspective from a CDP Expert
Getting started with a Customer Data Platform (CDP) can be confusing since there are so many things to consider and competing claims out there.
What Even Happened in Retail this Spring?
In the months since Coronavirus changed the way we all live, retail has undergone massive shifts. More downs than ups, but it's not uniform.
Digital Transformation in Finance: Start Small. Think Big. Move Fast.
Naveen Jain, founder of CULytics, shared how financial organizations can build a roadmap to digital transformation that keeps members first.