case study

Achieving Loyal Customers from OTA Data

Amperity helps convert transactional Online Travel Agency users to loyal customers of the brand

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Online Travel Agencies offer value in terms of discoverability and acquisition, but are also formidable barriers between customers and the brands whose products and services they enjoy. Learn how one brand used Amperity to create unified customer profiles from siloed data sources and OTA data to support a direct line of communication to OTA customers, improving marketing ROI, customer journeys, and experiences.