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Customer-Centric Digital Transformation Series

Steps for building a strategic foundation, establishing quick wins, identifying the right tech stack, and using insights to drive business results.

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How to Design a Successful Customer-Centric Digital Transformation Strategy

Thursday, June 25 at 10:00 am PT | 1 pm ET

Several years ago, IDC predicted that 70% of digital transformation initiatives would fail. This is because these unwieldy projects involve stakeholders from diverse teams and disciplines with different requirements and goals, and sizable technology and human resources investments. Stakes are high and mistakes are common.

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How to Establish "Quick Win" Use Cases to Kickstart Digital Transformation

Thursday, July 2 at 10:00 am PT | 1 pm ET

Digital transformation is a major investment. Businesses that try to make significant changes without a clear set of use cases typically waste money, see slow or erratic progress, and lower their chances of success.

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How to Build the Ideal Tech Stack for Digital Transformation

Thursday, July 16 at 10 am PT | 1 pm ET

Customer-centric digital transformation inevitably requires a reassessment of your tech stack and more often than not, replacing legacy infrastructure with faster, smarter, more scalable solutions. But with all the choices available, how do you ensure that you invest in the best options available?

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How Customer-Centricity Helped a Leading Retailer Improve Outcomes and Future-Proof Their Business

Thursday, July 23 at 10 am PT | 1 pm ET

Customer-centricity isn’t a one-time project. It’s a way of systematically growing and optimizing your business using insights into the diverse needs and desires of your customer base.

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