Video

The Rise of Instagram-Native Retail

Editor's Note: Enjoy this webinar from the Custora archive, acquired by Amperity in November 2019.


Join us for Office Hours as we meet with Kate Fernandez, Director of Global Brand Marketing at Winky Lux. She and Maddie Buras, Director of Marketing at Custora, will dive deep on:

  • Instagram-native retail and leveraging micro-influencers to get the word out
  • How Winky Lux uses customer intelligence to inform product development in a faster, more flexible supply chain
  • Acquiring and retaining high-value customers as a social media-focused brand