A high-performance turnkey system for customer lifetime value prediction in retail brands

Customer lifetime value (CLV) modeling underpins modern marketing analytics. Being able to accurately measure and predict CLV is a core part of Amperity that makes it a high-performance tool for customers out of the box.

In this peer-reviewed research paper:

• Learn about how our turnkey CLV prediction system achieves state-of-the-art performance across a diverse set of brands

• See how the empirical results for twelve retail brands using our enhanced models far surpass industry performance benchmarks.