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Turn customer data into customer
clarity
value
engagement
loyalty

Use AI to build and activate customer profiles in your data lakehouse — faster, smarter, and with much less work.

Man looking at laptop with multiple screens from the Customer Data Cloud, including Data Sharing, Customer Profile, and Predicted CLV

Understanding customers has never been easier

Less coding, better data

Remove the custom code required to prepare data and resolve customer identities. Build the most accurate profiles with AI you can control.

Your data, your way

Tailor Amperity to fit your existing architecture. Start with out-of-the-box models, then customize to fit any data schema or destination.

Fewer asks, greater action

Prevent data bottlenecks. Arm business users with self-service options to explore data and drive customer engagement.

Customer Data Cloud is AI that drives ROI

Screen of Amperity's Deterministic Matching, Fuzzing Matching, and Probabilistic Scoring features.

Save time resolving identities

Find hidden connections in online and offline PII data with AI. Create an identity keychain that links customer profiles without losing context.

Amperity platform displaying a dashboard view of a customer 360 database, showing the Analytics View, Loyalty customers, and High-Value customers

Build an accurate c360, faster

Generate high-value attributes by simply connecting your data sources. Ensure data quality remains high with built-in data validation workflows and QA tooling.

Screen of Amperity's SQL Query Editor, showing an interaction with the chat that returns a SQL table of High Value Customers.

Enable data self-service

Help business partners find insights quickly with generative AI. Empower anyone to compare audiences, build campaigns, and measure results with a user-friendly interface.

Amperity platform Destinations view displaying a modal titled "Add destination"

Quickly send data anywhere

Ship data faster through our library of 200+ pre-built pipelines. Intelligently automate and monitor workflows to ensure data is always available.

One one side, sources flow into the Amperity AI + Data Workflow, which is synced to a Lakehouse or Storage. Tools and Teams flow in from the other side.
Built on your Data Lakehouse

Share data with Amperity without copying data or complicated ETLs

Set up direct data sharing between Amperity and Lakehouses like Databricks and Snowflake in just minutes. Or bring your own storage to keep data on your infrastructure.

“Loyalty conversion increased 3X after using Amperity’s customer data cloud to merge 6 million loyalty members from two brands into one."

Alaska Airlines

Melissa Caplis Senior Product Manager of Data, Alaska Airlines

Customer Stories

Trusted by brands reshaping customer relationships

Alaska Airlines

Customer Story: Alaska Airlines

Customer 360Travel & Hospitality
+198% increase in conversion rate

Customer Story: SPARC Group

First-party DataRetail
Used predictive CLV for segmentation to increase ROAS by 5x.

Image of 5 badges for various certificates and security features including AICPA SOC2, HIPAA, GDPR, CCPA, SSO Integrated, and APP

The safety of your data is our top priority

The security, integrity, and accessibility of your data is essential. We make sure to always adhere to the latest security standards, including SOC 2, GDPR, HIPAA, and more.

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Put the power of Amperity to work for you