Case Study

Servco Boost Sales Conversion by 62%

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Case Study: Amperity Helps Global Automotive Leader Servco Boost Sales Conversion by 62%

To gain a competitive advantage, Servco sought a complete view of customers and their households. That’s why it chose Amperity as its customer data platform (CDP) built on the Microsoft Azure platform. Servco sought to:

  • Glean insights across the business to make informed decisions

  • Expand digital channels and platform for agility and growth

  • Measure the impact of marketing campaigns

  • Create an omni-channel experience and digital customer journey

  • Build a CDP in the cloud: Using Azure, Servco can scale worldwide as its customer base grows

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