Amperity customers experienced a 505% ROI — Forrester Study
Turn customer data into quantifiable ROI with Amperity
In recent years, the expansion of customer data has caused a notable divide in business performance. On one side are those who effectively utilize their customer data to drive their business ahead, while on the other are those tangled in duplicate and inaccurate records.
In this 2023 commissioned Forrester Consulting Total Economic Impact™(TEI) study, conducted on behalf of Amperity, results for a composite organization included:
505% return on investment
$13.02 million in financial benefits over 3 years
Payback period of under 6 months
Download the study
Effective messaging
Tailor campaigns better for increased engagement through higher click-through and conversion rates.
Targeted paid media spend
Create an ideal customer profile for higher match rates and larger, more targeted audiences across paid channels.
Cut campaign costs
Gather and compare profiles across disparate sources, eliminating duplicate data points to build more complete profiles.
Efficient campaign execution
Save time by streamlining customer data tasks and empower teams to focus on high-value marketing activities.