Amplify: Getting Measurable ROI on Your CDP Investment

François Ascani, VP & Data Scientist at First Hawaiian Bank shares a glimpse into how their data scientists use Amperity to dig into their data and find value in unexpected places. Watch the session to learn: 

  • How to democratize your data to empower decisions makers to be familiar with and use the data in actionable ways

  • Unleash the power of a 360 degree view to truly know your customers and make strategic decisions about how and when to engage with them

  • Maximize the impact of data across teams within an organization to drive company growth