Amperity AI-powered Identity Resolution
Business and technical teams know that it isn’t easy to build comprehensive customer profiles. There are two key challenges: data prep and identity resolution across records from disparate systems.
This technical guide digs into the challenges and explains why Amperity's approach is faster, more accurate, and delivers comprehensive 360 customer profiles. You’ll also learn how Amperity helps brands:
Circumvent arduous data preparation
Combine diverse data sets at massive scale, including historical data sets
Deliver truly comprehensive 360 views from previously impossible-to-connect data sources
Now you can leverage enterprise-scale identity resolution that helps you use data to understand and serve your customers.