On-demand Webinar

Why Your 1980's Approach to Householding is Holding You Back

Householding is moving beyond a physical address to encompass co-workers who dine together, family members who share a vehicle or device, and even friends who vacation together.

Understanding the many ways groups of customers engage with your brand is essential and householding-done-right is critical for accurate customer insights and marketing optimization. But many businesses are still householding the old way—enter Amperity’s new approach.

Watch to learn if your brand has what it takes to bring customer-centricity to the next level.

What You'll Learn

  • How to use customer data to better understand the unique individuals who make households

  • How to improve the accuracy and ROI of direct mail campaigns

  • How to unlock a host of new use cases and optimization for your brand