Today, consumers have more options than ever for holiday shopping, and every brand is competing to capture their attention during this critical time. To succeed, brands need to effectively leverage customer data to personalize offers and messages, determine the optimal targeting strategy, and ensure a frictionless experience at every touchpoint.
As we head into peak holiday planning season, watch along with experts at Attentive to learn how to create relevant experiences and strategies for acquiring, delighting, and retaining holiday buyers - so that holiday is not just a once-a-year bump in sales, but an engine for year-round growth.
What You’ll Learn
Before holiday: How to set your brand up for success and ensure you’re ready for a surge in demand
During holiday: How to maximize your chances of conversion and optimize experiences in-the-moment
After holiday: How to retain first-time shoppers, grow purchase frequency for once-a-year gifters, and continue to cultivate VIPS well after the season is over
