Partners
Slalom
Amperity and Slalom help brands unlock the full potential of their customer data by breaking down silos to create unified, AI-powered profiles. This drives better analytics, audience segmentation, and personalized marketing while solving data challenges that lead to inefficiencies and lost ROI.
Slalom is a business and technology consulting firm with 50 offices in 12 countries. From strategy to execution, its agile teams collaborate with clients to enhance customer experiences, innovate operations, and bring new products to life.
Slalom and Amperity have partnered to help brands get more value from their first-party data
Accredited partner
Amperity is proud to have Slalom as a strategic partner and platform configurator that went through intensive implementation training and has a successful track record of implementations for Amperity.
A proven track record
Slalom has accelerated many of our customers’ time to value in using our platform.
“What sets Amperity apart is its patented machine learning probabilistic matching algorithms that leverage both customer attributes and internal primary keys to unify data. Moving away from deterministic, rule-based matching enables Amperity to make connections even when data is a mess.”
How we jointly deliver value to our customers
Discovery
Slalom evaluates your customer data needs aligned to your business objectives and gathers your requirements to enable accountable, actionable, and real-time marketing at scale.
Implementation
Slalom brings in raw data from disparate sources into Amperity and Amperity unifies and resolves customer identity to create a flexible customer view for your business.
Activation & Insights
Using the power of Amperity, Slalom runs managed services, drives audience strategy, and supports you to create targeted marketing campaigns for your teams to achieve key business goals.
Enablement
Slalom works with you to extend platform integration while Amperity delivers support functionality.
Learn how Amperity and Slalom deduplicated customer profiles by 43% for a home goods retailer
A major home goods retailer had complex, disparate systems to manage billions of customer interactions across in-store and online channels. They needed a unified view of the customer that guaranteed quality customer identity so they could improve marketing personalization by enhancing customer identity quality, moving data cleansing processes upstream and enable digital activation.
