Derek Slager

Derek Slager

Co-Founder and Chief Technology Officer, Amperity

Derek co-founded Amperity to create a tool that would give marketers and analysts access to accurate, consistent and comprehensive customer data. As CTO, he leads the company’s product, engineering, operations and information security teams to deliver on Amperity’s mission of helping people use data to serve customers. Prior to Amperity, Derek was on the founding team at Appature and held engineering leadership positions at various business and consumer-facing startups, focusing on large-scale distributed systems and security.

Resources featuring Derek Slager

Blog

Nov 18

Holiday 2025: Why This Season Will Redefine How Retailers Use AI and Customer Data

In 2025, winning the holidays means using real-time data and AI to deliver relevance at scale - driving higher conversions and long-term customer impact.

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Windows on airplanes traveling

Blog

Oct 23

The Immediate AI Opportunities Transforming Hotel and Airline Brands

Discover five AI use cases helping hotels and airlines boost revenue, loyalty, and personalization, powered by unified customer data.

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Puzzle pieces fitting together demonstrates how AI requires a composable, flexible foundation.

Blog

Sep 10

Redefining CDP: How Brands Should Think About Customer Data in the Age of AI

True AI readiness comes from identity-first, composable architectures - not one-size-fits-all platforms.

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Derek Slager is on the NVIDIA AI podcast

Blog

Sep 4

How AI Is Transforming Data Workflows and Developer Productivity

Discover how AI is reshaping data workflows, developer productivity, and customer insights in the NVIDIA AI Podcast with Amperity’s CTO.

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Derek Slager, Co-founder and CTO of Amperity, against a dark teal data wave background with the NVIDIA logo

Podcast

Amperity Reimagines Data & Developer Workflows with AI

Derek Slager explores how agentic AI and vibe coding are reshaping enterprise data management and the developer experience on the NVIDIA AI Podcast.

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Man's image coming into focus once identity is resolved

Blog

Sep 3

The Identity Foundation: Setting the Stage for AI Breakthroughs

AI doesn’t fix bad data - it magnifies it. Strong identity resolution is the foundation for AI success.

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Example data image

Blog

Aug 19

AI at Arm’s Length: Why Retailers Are Hesitating to Use AI Where It Matters Most

AI spend is rising, but retailers are holding back on using it with customers - and leaving big value on the table.

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A graph depicting the connection strength of various identifiers (first and last name, email address, physical address) of one customer.

Blog

May 1

Introducing Amperity’s Identity Resolution Agent

Amperity’s Identity Resolution Agent meets your toughest data challenges at the source and lays the foundation for truly effective AI initiatives.

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Martech Therapy hosts Derek Slager, Co-founder & CTO of Amperity

Podcast

Has the CDP category failed? Amperity’s CTO Derek Slager weighs in.

In this episode of Martech Therapy, Matthew Niederberger sits down with Derek Slager to dive deep into the evolution (and limitations) of CDPs.

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An image of the Amperity Lakehouse CDP user interface showing someone setting up a Bridge connection to share data between the CDP and the lakehouse.

Blog

May 16

The Lakehouse CDP: Data Quality and Governance Without the Silos

Now users can easily share customer data among tools and platforms without having to copy data or build and manage connections.

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Woman at monitor with many different screens showing Data Sources, AmpID resolution, ROI analysis, and audience segmentation

Blog

Dec 13

Generative AI and Personalization won’t work without a Customer Data Operations strategy

Building, maintaining, and managing change in your customer data foundation is far more involved than many might think.

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Podcast image for the digital disrupted podcast

Podcast

Adapting to the Digital Marketing Landscape: Navigating Generational Shifts and Data Privacy Regulations

How the evolving data privacy environment is changing the digital marketing landscape and how to deal with it.

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