Matt Hallett has over 20 years of experience as a MarTech & AdTech professional. He specializes in marketing automation, product management/marketing, data analytics, & business intelligence. He has a track record of delivering cutting-edge solutions to Fortune 500 companies and held leadership positions and entrepreneurial roles at businesses like Appature & IQVia/IMS Health. He uses his marketing expertise in CRMs, CDPs, and customer data to help brands improve customer experiences & business outcomes with scalable collection, management, and use of first, second, and third-party data.
