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Amperity Team

Amperity Team

Resources featuring Amperity Team

Create Audiences screen in the Amperity platform.

Blog

Jan 14

Introducing Audience Monetization: Generate New Revenue from the Customer Data You Already Own

Amperity's new capability transforms customer data from a cost center into a profit generator while maintaining complete privacy compliance.

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A hand holds a magnifying glass up to a bar graph to reveal increasing return on investment

Blog

Jan 14

Turn Your First-Party Data Into a Revenue Stream

Amperity’s guide to unlocking new revenue via audience monetization.

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Graphic depicting insights and analytics: orbs of plus symbols and bar graphs overlapping concentric circles.

Blog

Apr 4

Everything You Wanted to Know About Customer Lifetime Value (CLV) and Lifetime Value (LTV)

Explore how maximizing Customer Lifetime Value (CLV) drives growth. Uncover key strategies to enhance customer loyalty and boost profitability.

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Celebrating women in leadership: Seema Kumar, CPO at Amperity

Blog

Mar 15

Amperity Female Leadership Series: Seema Kumar

Seema Kumar, CPO of Amperity shares her journey and much more in this edition of our 'Celebrating Women in Leadership' series

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Graphic depicting insights and analytics: orbs of plus symbols and bar graphs overlapping concentric circles.

Blog

Jun 24

Forrester Wave Customer Analytics Technologies Report

Amperity is thrilled to be recognized in The Forrester Wave™: Customer Analytics Technologies, Q2 2022.

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Amperity & Microsoft

Blog

Apr 7

Teaming up with Microsoft Advertising for Personalized Digital Marketing

Amperity and Microsoft are making it easier for brands to strengthen their first-party data ecosystem and to create robust customer profiles.

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Customer Spotlight: Francois Ascani at First Hawaiian Bank

Blog

Aug 24

Customer Spotlight: François Ascani from First Hawaiian Bank

François Ascani is using Amperity at First Hawaiian Bank to quantify the halo effect of marketing campaigns.

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Amperity & Backcountry announcement image with both logos

Blog

Jun 15

Backcountry Elevates Customer Experience with Amperity

We're excited to announce our partnership with Backcountry as we support their efforts to deepen their connection with their customers.

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Graphic of screen with alert: "Do you accept that your 3P cookies are going away?"

Blog

Feb 9

Third-Party Cookie Are Going Away — What Will It Look Like?

What will it look like now that third party cookies are going away and first party cookies are staying? Find out in our article.

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Blog

Mar 1

Power Up Your Attribution with Predictive CLV

Once you have a clear view of each individual customer, you can start to think about predictive attribution more strategically.

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