Blog
Amperity is honoring this month with a series of Q&A’s featuring groundbreaking women we work with.
Amperity is honoring groundbreaking women we work with for Women's History Month.
Amperity is honoring this month with a series of Q&A’s featuring the groundbreaking women we work with.
Our goal is to continue working on a best-in-class Customer Data Platform that evolves with you.
Twinkle and Holly are using Amperity at International Gift Distribution Enterprise to boost customer joy.
Make your holiday shopping easier this year with our handpicked gift guide.
Customer-centricity begins with a foundation of reliable data.
For a company to reorganize its operations around CLV, it must be sure that the profile of its high-value customer is precise and backed by data.
Responsible use of data is critical to unlocking the next generation of relevant, rewarding loyalty experiences for consumers and brands alike.
Alyssa Scanish is using Amperity at Chico's to drive personalized messaging.
What does it mean to succeed in a customer-centric organization, and what are the benchmarks a company should use to assess its growth?
Most brands are sitting on mountains of customer data, but they struggle to turn it into value for their business.
The personal banking landscape is shifting and digitizing at a pace that is unlikely to slow down.
Andrew Spencer is using Amperity at Alaska Airlines to optimize marketing campaigns.
Amperity and Microsoft are making it easier for brands to strengthen their first-party data ecosystem and to create robust customer profiles.
Ranajay Nandy is using Amperity at Citizen Watch to make data-driven decisions.
Customers today have neither patience nor attention. The best way to get to them is through personalization.
Dina Callea is using Amperity at SPARC Group to deliver customer-centric messaging.
Announcing new additions to the Amperity leadership team
Improve the customer journey with the unified first-party data your brand already has.
We’re thrilled to announce our partnership with Attentive, which empowers brands to create customer-first connections with personalized text messaging.
Learn how to work within the boundaries of developing privacy laws and meet rising consumer expectations for personalized experiences.
Christy Ansari is using Amperity at KUIU to identify critical milestones in customer journeys.
Kris K. is using Amperity at an international gift distribution enterprise to spread holiday cheer.
Brian Knollenberg is using Amperity at BECU to drive loyalty and personalization.
The pandemic has changed everything the travel industry knows about its travelers. Customer data can help them get to know each other again.
Melanie Allen is using Amperity at Brooks Running to drive personalization and product development.
Insights and perspective from Amperity customers and industry experts on the next level of using customer data
Amperity was named one of the Best Companies for Compensation — it’s always a proud moment when our dedication to our people is recognized outwardly.
Upgrades in Amperity 4.0 power personalization at scale, cloud-data management, and a first-party data strategy
Helen Birch is using Amperity at Endeavour Group to understand customer problems and find solutions for them.
François Ascani is using Amperity at First Hawaiian Bank to quantify the halo effect of marketing campaigns.
Amperity ranked #360 in our debut on the Inc. 5000 Fastest-Growing Private Companies in America.
Amperity’s platform will fuel Airstream’s digital transformation using comprehensive customer profiles and actionable data-driven insights.
A new day for Amperity
See how Vickie Chang from Alaska Airlines uses Amperity to make the most of their customer data
Four things to consider when automating personalized customer experiences at scale.
We're excited to announce our partnership with Backcountry as we support their efforts to deepen their connection with their customers.
Our new partnerships with Throtle and The Trade Desk will help customers navigate the cookie-less future
How Shannon Maple, Personalization Lead from DICK'S Sporting Goods uses customer data to personalize communications
Amplify BI Tools with Amperity's Business Intelligence Connect to effortlessly link comprehensive customer data to reporting. Find out more here.
Ramping up retail with next-level customer data
Amperity 3.5 brings new features, integrations and better performance to an already powerful Customer Data Platform
We're excited to announce our partnership with Wheels Up as we support their efforts to give their customers a first-class experience.
See how Chris Rue uses Amperity to personalize their marketing campaigns
Jack Bush is using Amperity at Deckers Brands to analyze customer records and help teams across multiple brands.
Amperity recently won another patent for how we handle customer identities. This award is our fifth patent granted.
As a consumer business providing body and beauty care, European Wax Center wants to do everything they can to make their customers feel confident and comfortable.
See what Daniel Tabor, a data engineer at BECU has to say about using Amperity's Customer Data Platform
With the right tools, raw customer data can turn into powerful knowledge. But tools alone don't get the job done — it’s our customers who make Amperity come alive.
Ciara will be working with us to advance our mission both in how we serve our customers, and also how we serve our communities.
Elizabeth Planek is using Amperity at J. Crew to uncover insights and build strategies.
The security of customer data is our top priority.
Tausif Islam is using Amperity at Servco to analyze customer interactions and build dashboards for business growth.
Starbucks CEO Kevin Johnson joins the Amperity Board of Directors
A day of conversations, connections, and remote wine tasting
Hui Chen is using Amperity at Wyndham Hotels & Resorts to run advanced analytics and find valuable customer segments.
Industry experts answer questions about making the most of first- and third-party data
Wyndham is using Amperity’s Enterprise Customer Data Platform to elevate their global marketing capabilities.
An end-to-end platform with unmatched flexibility, power, and intelligence. This is big.
Learn about how Vince's Email Marketing Manager uses Amperity to make her more effective
The faces behind the hands on the keyboard
Enhanced Customer Data Foundation Will Help DICK’S Serve Its Customers Across All Channels & Touchpoints
Three key considerations when thinking about using a data warehouse as the basis for 360-degree customer profiles
get to know the newest member of Amperity's leadership team, Barry Padgett.We're thrilled to have him on board!
Getting started with a Customer Data Platform (CDP) can be confusing. Find out why a CDP expert can be crucial for achieving greater results.
In the months since Coronavirus changed the way we all live, retail has undergone massive shifts. More downs than ups, but it's not uniform.
Why are your numbers up or down? And if you want to improve, which of many potential levers of customer behavior should you focus on? Find out in our blog post.
So how can analytics teams lead the way on attribution? We dig into attribution to consider how it’s evolving. Find out more in our blog post.
Today we announced the acquisition of Custora, a brilliant and passionate team that has built a great product delivering customer insights.
Insight into how and why Brooks Running built a Customer 360 with Amperity.
Today we announced that we raised $50M which brings our total funding to $87M since Amperity was founded three and a half years ago.
In this blog post, we look at CDP use cases, and focus on why Intelligent CDPs are the ideal evolved solution for your customer data unification needs.
We first need to understand what a CDP really solves for, and why the category is suddenly gaining so much traction.
The days of mass marketing are long gone. Consumers want personalization and expect more from brands.
We’re so incredibly proud that Seattle Business Magazine named Amperity a “2019 Best Company to Work For.”
Amperity is unique because of how it approaches customer data management: with a laser focus on meeting brands exactly where they are today.
A group of visionary investors took a bet on what was not yet an answer ‒ it was a commitment to trying to solve a problem that might not be solvable.
