Amperity Team
Blog
Jul 27
A customer data platform moves data. Trusted customer context proves it's accurate enough for people and AI to act on with confidence.
Jul 22
The teams who trust our platform to power customer outcomes every day gave it the highest recommendation score of any vendor in the report.
Jul 2
The data structure that connects fragmented customer records to real people, and the structural reason one graph often isn't enough.
Jun 29
We believe Identity Resolution is the foundation for AI-grounded decisioning, and the criteria for evaluating a CDP have moved with it.
May 12
Most CDP evaluation frameworks were built for generic use cases. Retail buyers need questions that test identity across in-store and online channels, AI readiness, and retail media audience quality.
Apr 9
Modern loyalty requires more than points: it demands unified data, real-time personalization, and predictive intelligence across enrollment, activation, and cultivation.
Feb 26
Compare Amperity and Uniphore CDPs side by side to see how identity resolution, AI, data architecture, and enterprise capabilities stack up.
Nov 16
Brian Knollenberg is using Amperity at BECU to drive loyalty and personalization.
Oct 21
Melanie Allen is using Amperity at Brooks Running to drive personalization and product development.
Jul 1
See how Vickie Chang from Alaska Airlines uses Amperity to make the most of their customer data
