Know your guests better than they know themselves
Amperity helps travel & hospitality brands unlock inaccessible customer data that’s trapped in a slew of systems and lines of business – from bookings and loyalty to ancillary products and brand credit cards – by building a single view of the guest and anticipating their preferences and needs, before, during, and after they travel.
“It was actually insane, I didn’t even believe the numbers. We saw the loyalty program registration rate increase by 190%.”
Jeanne Jones Former Director of Guest Experiences, Alaska Airlines
Airline grows marketable base from OTA data
A leading airline struggled to unlock value from the data provided by online travel agencies (OTAs). Using Amperity’s patented identity resolution technology, the brand unified OTA data with their own first-party booking data to create rich, accurate cross-channel customer profiles – helping the brand expand its marketable audience and unleash its ability to convert opportunistic travelers to loyal customers of the brand.
Travel brand increases credit card sign ups 91%
A Fortune 500 travel brand used Amperity to unify disparate data sources, creating for the first time an accurate view of which users were part of the brand’s credit card program. As a result, the brand was able to automate precise segments to Facebook for timely and targeted messaging, increasing credit signups by 91%.