Featured Report
Amperity's Total Economic Impact™ is 505% ROI
Forrester's TEI of the Amperity Customer Data Platform drives 505% ROI, enhancing marketing results through precise audience targeting and cost savings.
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- Amperity
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- Identity Resolution
- IT
- Loyalty
- Marketing
- Paid Media
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Amplify: Using Amperity CDP to Build the Customer 360 of Your Dreams
See how BECU built a best-in-class Customer 360 to automate customer lifecycle touchpoints.
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Amplify: Unified Customer View Impact for Brooks Running
See how putting data at the heart of the business drove a customer-centric transformation at Brooks Running
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Amplify: Enabling Growth Through a Modern TechStack
BCG's Alex Barocas discusses the trends in enterprise tech stacks and how effectively deploying a CDP is crucial for a data-driven marketing program.
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Amplify: Getting Measurable ROI on Your CDP Investment
François Ascani at First Hawaiian Bank shares how data scientists use Amperity to dig into data and find value in unexpected places.
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Amplify: Customer Insights to Fuel Your Multi-Brand Strategy with Advanced Analytics
Jack Bush, Global Consumer Analytics leader at Deckers Brands highlights his team's work to drive better business-decisions using first-party data.
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Amplify 2023 Welcome
CEO Barry Padgett shares Amperity’s vision, a tour through the business uses made better by a unified customer profile, and a metaphor about outlets.
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Amplify: Three Pillars of a Successful ROI Strategy
Discover how Vail Resorts is innovating with customer data in teams across their business.
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Amplify: Putting Together a Composable CDP Faster and More Easily
We talked with Databricks about what’s needed to put together Customer Data Platform capabilities that actually work.
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Amplify: From Zero to Loyalty: The Path to Truly Knowing Your Customers
Hear how Taco Bell worked with AWS and Amperity to bring customer data into a historically offline business.
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Amplify: Powering Marketing & Analytics with a Customer Data Foundation
Leaders from Patagonia, Citizen Watch, and Vince discuss tactics for using customer data to drive an omnichannel strategy.
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Amplify: Best Practices for Deploying a CDP at a Global Scale
Hear how the global CPG firm Reckitt managed a shift in customer data practices across regions.
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Amplify: The Future of Customer Data: Why moving from a DMP to a CDP and Data Clean Room is the only Path Forward
David Chan of Deloitte Digital explains the shift in usefulness of tech tools and the different ways organizations can adapt.