
Video
Making the ROI Case for your Customer Data
Learn how Books-A-Million used Amperity's ROCD™ framework to prove the ROI of their customer data investment and build a defensible case for leadership.

Video
Activate Your First-Party Data. Capture More Revenue.
Wyndham, JB Hi-Fi, and Pepkor share how they moved from data collection to revenue activation, and the lessons learned along the way.

Video
Build the Identity Foundation That Pays Off
New Look's Jack Freeman shares how unified customer data transformed marketing, supply chain, and a five-year financial model presented to investors.

Video
Turn Fragmented Data Into a Customer Lifecycle Engine
M&T Bank's Kim Nupp shares how a unified Customer 360 transformed marketing, sales enablement, & customer experience across a complex regulated environment.

Video
The Moves That Matter
NFL Chief Data Officer Paul Ballew shares what fan obsession looks like at scale, and what every brand can learn from it about customer centricity and AI.

Video
From Hype to Habit: How Accent Group Operationalised AI
Accent Group shares how they operationalized Amperity AI across 30-plus brands, saved nearly 3,000 hours a year, and built a culture of data-led curiosity.

Guide
The Retail CDP RFP Guide: How to Choose a Customer Data Platform for Your Retail Brand
Evaluate CDPs with retail-specific RFP questions covering identity resolution, loyalty, omnichannel commerce, AI readiness, and audience monetization.

Webinar
May 21
How to Measure and Maximize Your Customer Data ROI
You are investing millions in customer data. How do you know it’s working?

On-demand Webinar
Real-Time Profiles: Unifying Customer Identity
Every click, cart, or check-in is a fleeting moment of intent. Miss it, and the opportunity disappears.

Guide
Customer 360 Guide: From Data to Action
Learn how the right data can transform the customer experience and maximize campaign performance.

Guide
Leveling Up Loyalty in the Age of AI
How intelligent customer data powers the next generation of loyalty programs.

Research & Reports
2026 Customer Data Trends: CDPs Become Intelligence Engines and More Predictions
Five predictions that will reshape customer data strategy in 2026 – from intelligence engines to agentic AI.
