Research and Reports
Full Report: How Travel Brands Are Using Customer Data to Drive Growth
This report is designed to give professionals in the travel industry the knowledge to build customer data platforms to gain a full picture of travelers.
Getting Measurable ROI on Your CDP Investment
François Ascani at First Hawaiian Bank shares how data scientists use Amperity to dig into data and find value in unexpected places.
Amplify 2021 - Winning the Race towards Business Growth & Customer-Centricity
Highlights from the Brooks Running session at Amplify 2021. See how putting data at the heart of the business drove a customer-centric transformation.
Amplify 2021 - Enabling Growth Through a Modern TechStack
Learn about the trends in enterprise techstacks from BCG's Alex Barocas and how effectively deploying a CDP is crucial for a data-driven marketing program.
Using Amperity CDP to Build the Customer 360 of Your Dreams
See how BECU built a best-in-class Customer 360 to automate customer lifecycle touchpoints.
Customer Insights to Fuel Your Multi-Brand Strategy with Advanced Analytics
Jack Bush, Global Consumer Analytics leader at Deckers Brands highlights his team's work to drive better business-decisions using first-party data.
Amplify 2021 - Introducing Amperity 4.0
Speed. Scale. Personalization. Governance. The next evolution of the Customer Data Platform.
Amplify 2021 - Amplifying Community
Announcing our new customer community – Amplifiers!
Unlock Client Data to Drive Marketing ROI
Experts from Amperity and Microsoft discuss why a CDP is at the heart of cutting-edge, customer-centric digital programs at leading financial institutions.
April 27, 2022
Best Practices to Maximize Your Marketing Cloud ROI
Learn more about Deloitte’s approach to leveraging best-of-breed solutions for customer data management and customer experience execution.
May 18, 2022
Research and Reports
IDC Marketscape Names Amperity as a Major Player in Worldwide Customer Data Platforms - Focused on Data & Marketing Operations Users Report
IDC Marketscape Names Amperity as a Major Player in CDP Report