Introducing Pér, the Customer Data Agent Built for Better Decisions
Meet Pér, Amperity’s customer data agent for understanding change, deciding what matters, and moving approved next steps forward.
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blog
Nov 9, 2026
Customer Data Platform Examples: How 6 Enterprise Brands Use a CDP
See six published CDP examples across retail, travel and sports, with the customer problem, data work and reported result.
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blog
Nov 6, 2026
How to Measure Identity Resolution Accuracy Before You Buy
Measure identity resolution accuracy with reviewed samples, false-merge and missed-match tests, and a clear account of uncertain cases.
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blog
Nov 5, 2026
Bring Your Amperity Audiences to Streaming TV with Vibe
Bring your Amperity audiences to streaming TV with Vibe. Reach valuable customers, reengage lapsed buyers, and focus acquisition campaigns.
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blog
Nov 4, 2026
Real-Time CDP: What “Real-Time” Should Mean When You Compare Vendors
Evaluate a real-time CDP by testing event ingestion, identity, profile updates, audience changes and destination delivery separately.
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blog
Nov 2, 2026
CDP Migration: How to Preserve Customer History and Workflows
Plan a customer data platform migration around history, identity, eligibility and destination behavior, with validation before cutover.
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blog
Oct 30, 2026
How Much Does a Customer Data Platform Cost? A Total Cost Breakdown
Understand customer data platform cost beyond the license: implementation, usage, storage, integrations, staffing and migration.
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blog
Oct 28, 2026
How to Run a CDP Proof of Concept That Answers the Right Questions
Design a CDP proof of concept using your data, identity-quality checks and destination tests. Define the evidence your buying decision needs.
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blog
Oct 26, 2026
CDP Implementation: A Phased Plan for Enterprise Brands
Plan CDP implementation around one measurable use case, accountable owners, tested identity resolution and a verified activation workflow.
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blog
Oct 23, 2026
The Identity Problem Behind Slow Customer Decisions
Slow customer decisions often start with fragmented identity. See how connecting customer data reduces delays and improves decision-making.
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blog
Oct 21, 2026
The Customer Decision Gap: What It Is and How to Close It
Customer data is everywhere. Timely decisions are harder to come by. Learn how brands can close the gap between customer insight and action.
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blog
Oct 8, 2026
Your AI Knows Marketing. Does It Understand Your Customer?
Trusted customer context is the foundation for AI decisions you can stand behind.
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blog
Sep 24, 2026
Your Customer Context. Now Available in Claude and ChatGPT.
Amperity MCP is now available for Claude and ChatGPT, making trusted customer context easier to use in AI-assisted work.
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On-demand Webinar
Meet Pér: Your Customer Data, Already at Work
See Pér work through a customer decision, from recognizing what changed to recommending and moving the next action forward.

Research & Reports
Amperity named a Strong Performer in The Forrester Wave™: Customer Data Platforms For B2C, Q3 2026
Explore why Amperity was named a Strong Performer in The Forrester Wave™ for B2C CDPs, from trusted customer profiles to data management and AI.

Video
Why Composed Digital Chose Amperity to Turn Customer Data Into Trusted Customer Context
Composed Digital partners with Amperity to turn rich customer data into trusted customer context marketers can activate across the stack.
