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Three New Challenges Brands Face in the 2020s and How Amperity 4.0 Solves Them

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Aiasha Khalid

Amperity Team

Andrew Long

Ben Grant

Charlotte Norman

Chelsea White

Chris Chapo

Chris Jones

Derek Slager

Ganelle Swehla

Greg Gomez

Hannah Plotkin

Hilary Fagan

Jeanne Jones

Jennifer Managhan

Jill Meuzelaar

Jordan Elkind

Justin Hartford

Kabir Shahani

Kevin Litwack

Mary Miller

Matt Tillman

Matthew Biboud-Lubeck

Rebecca Scully

Rich Sobel

Sam Malissa

SkiftX Team

Yan Yan

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Four Ways to Boost Holiday Cheer With First-Party Data

The holidays are a great time for brands to ramp up the volume and pace of marketing and use their first-party data to speak to customers.

By Hannah Plotkin

October 27, 2021

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Customer Spotlight: Melanie Allen from Brooks Running

Melanie Allen is using Amperity at Brooks Running to drive personalization and product development.

By Amperity Team

October 21, 2021

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Five Ways Data Warehouses and Data Lakes Get Better With a CDP

While centralized data storage systems like warehouses and lakes are great ways to keep all the data together, they don’t organize and cleanse the data so that you can make the most out of it.

By Sam Malissa

October 15, 2021

Abstract image showing a database and external data points illustrating a Customer Data Platform

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What is a Customer Data Platform (CDP)?

An intelligent Customer Data Platform (CDP) collects and aggregates information in a persistent, unified customer database that grows alongside your customers. Learn more.

By Amperity Team

October 11, 2021

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Amplify 2021 Summit: Centering the Customer

Insights and perspective from Amperity customers and industry experts on the next level of using customer data

By Amperity Team

October 6, 2021

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Amperity Recognized as One of the Best Companies for Compensation

Amperity was named one of the Best Companies for Compensation — it’s always a proud moment when our dedication to our people is recognized outwardly.

By Amperity Team

October 5, 2021

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Amperity Culture: Always Growing, Always Playing For Each Other

At Amperity, we believe that keeping our people invested goes beyond snacks, swag, and social events.

By Jennifer Managhan

September 22, 2021

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Customer Spotlight: Helen Birch from Endeavour Group

Helen Birch is using Amperity at Endeavour Group to understand customer problems and find solutions for them.

By Amperity Team

September 13, 2021

Blog

Three Ways an Investment in a CDP Pays Off

The right CDP will place customers at the center of your business, allowing you to set strategies and tactics based on customer behavior and speak to customers like the individuals they are.

By Charlotte Norman

September 10, 2021