A constellation instead a bear representing Amperity Release, Spring 2025.
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Announcing Amperity’s Quarterly Release - Spring ‘25

Beginning with Spring 2025, Amperity is adopting a seasonal release cadence to give our customers a more predictable and impactful product experience.

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An illustration depicting a traveler wearing a backpack standing inside a ring of app icons.

blog

Jun 5

Drive Loyalty That Lasts in Travel & Hospitality

Identity Resolution and Customer Value Migration turn insight into action.

An illustration depicting a man seated inside an airport terminal.

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Jun 3

Turn “Dear Guest” into “Welcome Back!”

Identity Resolution is invaluable for travel and hospitality.

An illustration of text bubbles capturing a conversation between a human and an AI agent on the topic of Braze data schemas.

blog

May 29

Opportunities for AI Agents and Customer Data Engineering

Today's agents are a watershed moment for customer data management.

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May 27

Prove What’s Working: Person-Level Attribution for Paid Media

In a world where ad budgets are under scrutiny and the signal from third-party cookies is going dark, marketers face a critical challenge.

an illustration of how our partnerships enable 1:1 personalization for all customers

blog

May 13

Unlocking the Future of Marketing with AI-Powered Personalization

How Amperity, Databricks, and Braze are making 1:1 engagement a reality.

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May 6

Honoring a Legacy of Leadership and Resilience: Celebrating AANHPI Heritage Month at Amperity

AANHPI Heritage Month is an opportunity to celebrate the cultures, contributions, and resilience of the community.

depiction of our identity resolution UI for the spring 2025 launch

blog

May 1

Introducing Amperity’s Identity Resolution Agent

Amperity’s Identity Resolution Agent meets your toughest data challenges at the source and lays the foundation for truly effective AI initiatives.

A constellation instead a bear representing Amperity Release, Spring 2025.

blog

May 1

Announcing Amperity’s Quarterly Release - Spring ‘25

Beginning with Spring 2025, Amperity is adopting a seasonal release cadence to give our customers a more predictable and impactful product experience.

blog

May 1

Turning Tariffs Into Opportunity: How First-Party Data Helps Retail Brands Do More With Less

Brands must do more with less, the most resilient are turning to a resource they already own and can control: first-party customer data.

An illustration of the ampersand Amperity logo nested on a silver disc. An Amperity patent number appears along the inside bottom edge the disc. A cluster graph of muted blue, green, and yellow lines connect to gray nodes in the background behind the disc.

blog

Apr 25

Why Innovation is a Critical Part of Amperity’s DNA

How our investment in IP and data science fuels customer value.

A workflow of unspecified items connecting to or breaking with a central hub of fuzzy letters that spell AI. The illustration suggests that some items and concepts are easily enhanced by AI technologies, while other items like Identity Resolution need more configuration to fully make use of AI's promise.

blog

Apr 24

Before AI Can Help, Your Customer Data Needs Fixing

Why identity resolution is the silent crisis behind personalization, efficiency, and economic resilience.

Amperity and Forrester logos accompanied by the headshots of 3 speakers

blog

Apr 10

The New Customer Data Imperative: Turning Foundations into Value Recap

Despite years of investment in martech many brands still find themselves stuck—unable to translate mountains of data into meaningful, measurable outcomes.