Christian Saffici

Sr. Solution Consultant, Amperity

Resources featuring Christian Saffici

Blog

Jun 11

Before You Can Have an AI Marketing Strategy, You Need a Customer Intelligence Strategy

Everyone wants to talk about AI agents, autonomous marketing, and orchestration. But new research from Scott Brinker suggests the biggest barriers to AI adoption are not actually about AI at all.

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Steven Elinson from AWS onstage at Amplify 2026.

Video

Architecting for Trusted, Real-Time Decisions

Amperity and AWS share how leading brands are building real-time customer intelligence architectures that power personalization at the moment it matters.

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Webinar

Transforming Retail: Harnessing Data to Drive Success

Discover how leveraging advanced analytics and data-driven strategies can turn these challenges into opportunities.

On-demand Webinar

How Better Data Makes Harnessing Generative AI More Effective in Retail & Consumer Goods

Explore real-world applications of Generative AI and how it enhances efficiency and drives innovation in retail and consumer goods.

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On-demand Webinar

Unlock Client Data to Drive Marketing ROI

Amperity and Microsoft discuss why a CDP is at the heart of cutting-edge, customer-centric digital programs at leading financial institutions.

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On-demand Webinar

Best Practices to Maximize Your Marketing Cloud ROI

Learn more about Deloitte’s approach to leveraging best-of-breed solutions for customer data management and customer experience execution.

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Blog

Dec 9

Developments in Data Management at AWS re:Invent

Get the rundown on the biggest developments in data management at AWS re:Invent this year.

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