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Courses for Marketers

Abstract dot and node penetrating three layers of data, from opaque to dotted outline, in isometric view

30 mins

Understanding and Exploring your Data

In this course, you'll learn how to use the data explorer and then see a brief overview of each of the standard data assets.

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Learning lab Segments Icon

42 mins

Creating Segments

How to create Segments using the Visual Segment Editor

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Icon of four groups of users connected to a central database

4 mins

AI Assisted Segment Creation

Creating Segments with help from the AI Assistant

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Campaigns Feature Icon

28 mins

Creating and Launching a Campaign

How to configure and launch Campaigns

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Learning Lab CAMPAIGNS graphic

11 mins

Automate Multi-Touch Marketing with Journeys

An explanation and demonstration of journeys

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Learning lab Segments Icon

16 mins

Segment Insights

How to view and interpret insights from our Segment Insights page

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Learning lab Guidance and planning Icon

17 mins

Understanding Campaign Recipients and Campaign Results

How to view and interpret campaign recipients and campaign results

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3 mins

Creating Segments from Segment Insights

Creating Segments from Segment Insights - Try it yourself!

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Use Cases

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7 mins

Purchased Two Time in the Last Six Months

Purchased Two Times in the Last Six Months with Arcade

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6 mins

Purchased a Product or Product Category in the Last Year

How to created a Purchased a Product or Product Category in the Last 1 Year segment

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Predictive Use Cases

Learning Lab Predictive Icon

8 mins

Overview of Predictive Modeling

An overview of Amperity's predictive models.

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6 mins

Predicted High Value

How to build a Predicted High Value segment

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10 mins

Predicted Affinity

How to build a Predicted Affinity segment

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11 mins

Predicted Churn

How to build a Predicted Churn segment

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Learning Lab Predictive Icon

9 mins

Predicted Average Order Revenue

How to build a Predicted Average Order Revenue segment

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More Courses for Marketers

Campaigns Feature Icon

10 mins

Advanced Campaign Configurations - Setting Default Attributes

Some advanced campaign configurations, focused on default attributes

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Learning lab Creating Custom Prompts with AmpAI Icon

4 mins

Exploring Data with AI Assistant

A demo of the AI Assistant and its capabilities

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Learning Lab The Amperity AI Assistant Icon

4 mins

The Amperity AI Assistant

Examples of the Amperity AI Assistant in action

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