2026 State of Personalization in Retail

Omdia examines how Amperity turns fragmented customer data into enterprise-wide engagement via persistent identity and real-time customer profiles.

Independent analyst recognition for helping enterprise brands build trusted customer context for AI, personalization, and real-time customer experiences.

How enterprises prepare customer data for Marketing AI — reducing complexity, strengthening governance, and modernizing data strategy.

AI is reshaping how consumers discover, choose, and stay loyal to brands - and most marketing teams aren't ready for what the data shows.

Customer intelligence that runs inside your Snowflake or Databricks environment. Resolved profiles, AI-ready context, and a customer-controlled deployment.

Amperity and AWS share how leading brands are building real-time customer intelligence architectures that power personalization at the moment it matters.

Pepkor's Devin Kane shares how right-time personalization drove a 37x ROAS and what it takes to build a data foundation ready for agentic commerce.

Amperity unveils platform launches and a preview of agentic marketing at Amplify 2026, featuring Alaska Airlines on a decade of customer data innovation.

Learn how Books-A-Million used Amperity's ROCD™ framework to prove the ROI of their customer data investment and build a defensible case for leadership.

Wyndham, JB Hi-Fi, and Pepkor share how they moved from data collection to revenue activation, and the lessons learned along the way.

New Look's Jack Freeman shares how unified customer data transformed marketing, supply chain, and a five-year financial model presented to investors.

M&T Bank's Kim Nupp shares how a unified Customer 360 transformed marketing, sales enablement, & customer experience across a complex regulated environment.