The 2026 State of Personalization in Retail guide cover: figure standing on a bar chart, looking at AI star.
Featured Guide

2026 State of Personalization in Retail

83% of Americans want personalized shopping, yet 57% say it feels generic. Discover how real-time personalization drives revenue in our latest report.

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Composed Digital CEO, Terry Mefsut, sharing his testimonial as a partner of Amperity

Video

Why Composed Digital Chose Amperity to Turn Customer Data Into Trusted Customer Context

Composed Digital partners with Amperity to turn rich customer data into trusted customer context marketers can activate across the stack.

Vendor placement for Customer Data Platforms based on user reviews.

Research & Reports

Amperity Named a Gartner® Peer Insights™ Customers’ Choice for Customer Data Platforms.

Real-world validation from the enterprise teams turning fragmented customer data into trusted context and measurable business outcomes.

Derek Slager, Legends N Leaders

Podcast

Why Customer Data Is the New Gold Rush

AI's retail edge isn't the model—it's the data. Amperity co-founder and co-CEO Derek Slager on why trusted customer context powers smarter, faster CX.

Title page of Omdia "On the Radar" report against a teal gradient.

Research & Reports

Omdia Recognizes Amperity for Solving One of Enterprise CX's Biggest Challenges

Omdia examines how Amperity turns fragmented customer data into enterprise-wide engagement via persistent identity and real-time customer profiles.

Teal dot-grid background with the IDC Marketscape 2026 graphic showing Amperity as a Leader.

Research & Reports

Amperity named a Leader in the 2026 IDC MarketScape for Worldwide AI-Enabled Customer Data Platforms for B2C Users

Independent analyst recognition for helping enterprise brands build trusted customer context for AI, personalization, and real-time customer experiences.

Hero image for the webinar

Webinar

Jul 24

How Leading Enterprises Are Preparing Customer Data for Marketing AI

How enterprises prepare customer data for Marketing AI — reducing complexity, strengthening governance, and modernizing data strategy.

Guide "The 2026 Consumer Priorities Report" against a yellow-teal gradient background.

Research & Reports

The 2026 Consumer Priorities Report: The New Rules of Loyalty in the Age of AI

AI is reshaping how consumers discover, choose, and stay loyal to brands - and most marketing teams aren't ready for what the data shows.

Front page of brief against a teal background.

Product Brief

Lakehouse Native: Customer Intelligence for the Governed Enterprise

Customer intelligence that runs inside your Snowflake or Databricks environment. Resolved profiles, AI-ready context, and a customer-controlled deployment.

Steven Elinson from AWS onstage at Amplify 2026.

Video

Architecting for Trusted, Real-Time Decisions

Amperity and AWS share how leading brands are building real-time customer intelligence architectures that power personalization at the moment it matters.

Moderator & panelists from Pepkor and Microsoft onstage at Amplify 2026.

Video

10 Years Toward Agentic: One Journey & What's Next

Pepkor's Devin Kane shares how right-time personalization drove a 37x ROAS and what it takes to build a data foundation ready for agentic commerce.

Lori Ho and Derek Slager onstage at Amplify 2026

Video

Customer Context Is the Currency of Experience

Amperity unveils platform launches and a preview of agentic marketing at Amplify 2026, featuring Alaska Airlines on a decade of customer data innovation.

A man and two women onstage at Amplify with handheld mics. Featuring Books-A-Million.

Video

Making the ROI Case for your Customer Data

Learn how Books-A-Million used Amperity's ROCD™ framework to prove the ROI of their customer data investment and build a defensible case for leadership.